Jan 20

Countdown to Swissite International — launch on Tuesday 26th of January 2010

By chiarabolognini Media Events, Social Media, Swissite International No Comments »

In few days the web­site of my Web & Social Media Agency Swis­site Inter­na­tional will go live. 

Social Media Mar­ket­ing and Cam­paigns are the main ser­vices, how­ever take a look at the fol­low­ing list of services: 

Short­list of services

  • Social Media Pres­ence cre­ation: mod­er­at­ing, keep­ing up with trends, fil­ter­ing the noise, rep­u­ta­tion increasing
  • Social Media Mar­ket­ing and Cam­paigns aimed to increase your
Con­tinue reading
Dec 21

BCU feedback on my Social Media Projects">My feedback on BCU feedback on my Social Media Projects

By chiarabolognini Birmingham City University, Blomap, Module Media Enterprise, Social Media, Swissite International No Comments »

I have always believed in con­struc­tive crit­i­cisms. Actu­ally they are a kind of feed­back I appre­ci­ate most after sin­cere congratulations.

To be hon­est I did not find any hint of con­struc­tive crit­i­cism in the com­ment I received about my social media projects from the panel of lec­tur­ers who attended my pre­sen­ta­tion.
On the con­trary it looked like a crit­i­cism meant to be a mere crit­i­cism with­out any hope in the hell of being help­ful to me. Con­tinue reading

Dec 17

Blomap in the Italian interaction Era, part 1

By chiarabolognini Blomap, Marketing & Communication, Microblogging, Social Media, Website Reviews No Comments »

I asked to a dear Ital­ian friend of mine and one of my uni­ver­sity class­mates, whom I know since 15 years, to give me a lit­tle help to spread the word about and to add some con­tent in Blomap, the online social net­work I have just launched.
My friend is a very nice and alive girl, a gifted PR and a jour­nal­ist work­ing at RAI, the Ital­ian pub­lic tele­vi­sion.
First issues she met in Italy is the fact that Blomap is in Eng­lish. Con­tinue reading

Dec 17

Short definition of Affiliate Marketing

By chiarabolognini Affiliate Marketing, Marketing & Communication No Comments »

Affil­i­ate Mar­ket­ing is an entire chap­ter of Online Marketing.

Basi­cally there are affil­i­ate mar­ket­ing agen­cies which pro­vide affil­i­ate mar­ket­ing sys­tems every­one can join, such as Zanox and Trade Dou­bler , or even com­pa­nies whose affil­i­ate mar­ket­ing sys­tem any­one can join, Ama­zon or Ebay for exam­ple. Con­tinue reading

Dec 16

My Social Media projects have not been fully understood at Birmingham City University

By chiarabolognini Birmingham City University, Blomap, Master in Online Journalism, Module Media Enterprise, Swissite International No Comments »

The feed­back I had for the 1st assign­ment of the Media Enter­prise Mod­ule at BCU was 58% which is not so bad, because very closed to 60% which means “Evi­dence of under­stand­ing key mod­ule con­cepts and top­ics; a devel­op­ing aware­ness of alter­na­tive posi­tions; a devel­op­ing skill of evi­den­tial rea­son­ing; com­pe­tent plan­ning & organ­i­sa­tion with minor lapses.” Con­tinue reading

Nov 18

5 Ways to lose weight while eating what you want through Social Media

By chiarabolognini Health and Science, Microblogging, Social Media, Tips and Tricks, Wedding, Weight-loss 1 Comment »

The dream of all of us is to lose weight and at the same time to not lose our cheer­ful­ness by starv­ing and through depri­va­tion of our favorite food that obvi­ously helps us put on weight.

I have found my for­mula with­out any real inten­tion of find­ing it and I want to share it with you.

1st To become a geek

First off, you have to become a geek. There are many def­i­n­i­tions of geek and the one I like most is Con­tinue reading

Nov 04

My wedding day and Social Media

By chiarabolognini Events, Life Stories, Social Media, Wedding No Comments »

I am devel­op­ing an exten­sive social media life ver­sus a social life and it is not as bad as many peo­ple think. Actu­ally I am shar­ing knowl­edge with a lot of peo­ple I have never met and trans­fer­ring knowl­edge to the same peo­ple + my friends. I enjoy it, I can­not with­hold it. Con­tinue reading

Tagged with: • • • • • •
Nov 04

The worst week of the year

By chiarabolognini Life Stories, Social Media No Comments »

Last week we moved Blomap to a VPS solu­tion. What a night­mare, the set up of the plat­form Blomap is based on and the update of the data­base have been extremely com­pli­cated and the web­site went up and down con­tin­u­ously.
Well, my good hours were the hours when Blomap was up obvi­ously and the ter­ri­ble hours were when it was down. Con­tinue reading

Tagged with: • • • • •
Nov 04

Newspapers and Democracy in the Internet Era: the Italian Case — Monday 23 November, 17.30–19.00

By chiarabolognini Events, Media Events, Online Corporate Communications, Politics No Comments »

The famous Ital­ian News­pa­per Repub­blica posed 10 ques­tions to Sil­vio Berlus­coni about his rela­tion­ship with a teen-ager. He decided not to answer.
It could be weird behav­ior on the part of the Ital­ian First Min­is­ter, though accept­able. What has been unac­cept­able is Berlusconi’s deci­sion to sue Repub­blica because of those 10 unan­swered ques­tions. Con­tinue reading

Tagged with: • • • • • • • • • • • • • • • • • • • • • • • • • • • • •
Nov 04

Disruptive technology and Social Media R.O.I

By chiarabolognini Marketing & Communication, Microblogging, Online Corporate Communications, Online Journalism, Social Media No Comments »

Dis­rup­tive tech­nol­ogy deliv­ers prod­ucts which should not be com­pul­sory tech­no­log­i­cal prod­ucts but just com­pletely new prod­ucts, break­ing into the scene of new mar­kets, being the turn­ing point of life styles and practices.

Pre­cisely, com­pa­nies engag­ing in dis­rup­tive tech­nol­ogy, are able to inves­ti­gate these new mar­kets and cap­ture the niche of cus­tomers who are expect­ing and are in need of that dis­rup­tive tech­nol­ogy. (source: The Innovator’s Dilemma, Chris­tensen, Clay­ton M.).

From that point on, that tech­nol­ogy has great pos­si­bil­i­ties to suc­ceed in the case that the owner com­pany is able to under­stand the laws which rule that tech­nol­ogy and apply them. Con­tinue reading

Tagged with: • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •
Previous Entries Next Entries
preload preload preload