Dec 17

Blomap in the Italian interaction Era, part 1

By chiarabolognini Blomap, Marketing & Communication, Microblogging, Social Media, Website Reviews No Comments »

I asked to a dear Ital­ian friend of mine and one of my uni­ver­sity class­mates, whom I know since 15 years, to give me a lit­tle help to spread the word about and to add some con­tent in Blomap, the online social net­work I have just launched.
My friend is a very nice and alive girl, a gifted PR and a jour­nal­ist work­ing at RAI, the Ital­ian pub­lic tele­vi­sion.
First issues she met in Italy is the fact that Blomap is in Eng­lish. Con­tinue reading

Nov 18

5 Ways to lose weight while eating what you want through Social Media

By chiarabolognini Health and Science, Microblogging, Social Media, Tips and Tricks, Wedding, Weight-loss 1 Comment »

The dream of all of us is to lose weight and at the same time to not lose our cheer­ful­ness by starv­ing and through depri­va­tion of our favorite food that obvi­ously helps us put on weight.

I have found my for­mula with­out any real inten­tion of find­ing it and I want to share it with you.

1st To become a geek

First off, you have to become a geek. There are many def­i­n­i­tions of geek and the one I like most is Con­tinue reading

Nov 04

My wedding day and Social Media

By chiarabolognini Events, Life Stories, Social Media, Wedding No Comments »

I am devel­op­ing an exten­sive social media life ver­sus a social life and it is not as bad as many peo­ple think. Actu­ally I am shar­ing knowl­edge with a lot of peo­ple I have never met and trans­fer­ring knowl­edge to the same peo­ple + my friends. I enjoy it, I can­not with­hold it. Con­tinue reading

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Nov 04

The worst week of the year

By chiarabolognini Life Stories, Social Media No Comments »

Last week we moved Blomap to a VPS solu­tion. What a night­mare, the set up of the plat­form Blomap is based on and the update of the data­base have been extremely com­pli­cated and the web­site went up and down con­tin­u­ously.
Well, my good hours were the hours when Blomap was up obvi­ously and the ter­ri­ble hours were when it was down. Con­tinue reading

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Nov 04

Disruptive technology and Social Media R.O.I

By chiarabolognini Marketing & Communication, Microblogging, Online Corporate Communications, Online Journalism, Social Media No Comments »

Dis­rup­tive tech­nol­ogy deliv­ers prod­ucts which should not be com­pul­sory tech­no­log­i­cal prod­ucts but just com­pletely new prod­ucts, break­ing into the scene of new mar­kets, being the turn­ing point of life styles and practices.

Pre­cisely, com­pa­nies engag­ing in dis­rup­tive tech­nol­ogy, are able to inves­ti­gate these new mar­kets and cap­ture the niche of cus­tomers who are expect­ing and are in need of that dis­rup­tive tech­nol­ogy. (source: The Innovator’s Dilemma, Chris­tensen, Clay­ton M.).

From that point on, that tech­nol­ogy has great pos­si­bil­i­ties to suc­ceed in the case that the owner com­pany is able to under­stand the laws which rule that tech­nol­ogy and apply them. Con­tinue reading

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Nov 04

What do you think about Retweet?

By chiarabolognini Microblogging, Social Media, Web applications No Comments »

Did Retweet fail to get the sense of Twit­ter by not pro­vid­ing any com­men­tary that users might like to add? Is that true?
It took me a while to under­stand what Retweet was, though not so long, after using it 3 times I I got the idea and find it much more cre­ative than the Tweet but­ton itself. Con­tinue reading

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Nov 04

Social Media Monitoring – 17th November London 09

By chiarabolognini Events, Marketing & Communication, Media Events, Online Corporate Communications, Social Media No Comments »

Mon­i­tor­ing Social Media 09 will bring together lead­ing brands, Social Media Mon­i­tor­ing experts and sup­pli­ers with PR & mar­ket­ing pro­fes­sion­als for a one-day con­fer­ence in Lon­don on 17th Novem­ber 2009. The first event of its kind in Europe, MSM 09 offers atten­dees a series of high-value talks, panel ses­sions and debates, with con­tri­bu­tions from lead­ing dig­i­tal agen­cies and brands.

http://www.monitoring-social-media.com/

At MSM09 we will explore:

* The ROI of social media Con­tinue reading

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Oct 28

Developing Birmingham’s Digital District

By chiarabolognini Events, Media Events, Social Media No Comments »

Birm­ing­ham is well known as the sec­ond biggest city in UK and it is recently get­ting the fame of Social Media cen­ter of interests.

Well, Devel­op­ing Birmingham´s Dig­i­tal Dis­trict is exactly that kind of project, head­ing towards evolv­ing dig­i­tal net­works by pro­vid­ing fast inter­net con­nec­tiv­ity known as Next Gen­er­a­tion Access.

poster

Dig­i­tal Britain together with Dig­i­tal West Con­tinue reading

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Oct 08

What is the value of engaging in social media?

By chiarabolognini Media Events, Online Journalism, Social Media No Comments »

The Reuters Insti­tute for the Study of Jour­nal­ism at the Uni­ver­sity of Oxford, with the sup­port of the BBC Col­lege of Jour­nal­ism launched the work­ing paper by Nic New­man ‘The Rise of Social Media and its Impact on Main­stream Jour­nal­ism’ at Coun­cil Cham­ber, BBC Broad­cast­ing House in Lon­don on 30th of Sep­tem­ber 2009.

Speak­ers and attendees

David Levy, Direc­tor of the Reuters Con­tinue reading

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Oct 05

Social media at a glance

By chiarabolognini Social Media No Comments »

The increased use of mod­ern tech­nol­ogy to com­mu­ni­cate with friends and fam­i­lies, beyond the busi­ness use, is bring­ing to the com­mon questions:

  • Is this use improv­ing or wors­en­ing relationships?
  • Should we use more or less of these tech­nolo­gies to improve com­mu­ni­ca­tion and interaction?

Answer­ing these ques­tions is very chal­leng­ing.
What should be said more than the web is con­nect­ing peo­ple over all the world and con­quer­ing the mobile mobile, tv and

Con­tinue reading
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